How The Existential Approach Supports Us Explore Life’s Big Questions

Uncertainty is a constant in life, and the existentialist approach is the school of thought that confronts them head-on. Popularised by thinkers like the existentialist duo Sartre and Beauvoir, existentialism tackles deep inquiries about autonomy, meaning, and authenticity. In today’s ever-changing environment, it delivers a valuable perspective for navigating life’s challenges.
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Central to existentialist thought is the idea that what makes life meaningful isn’t handed to us—we create it ourselves. This can seem overwhelming, but it’s also profoundly liberating. Whether you’re at a turning point or exploring your role in the world, existentialism reminds us that we have the freedom to choose our path and business philosophy the obligation to craft our future.
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The philosophy of existentialism also prioritises being genuine—remaining true to yourself and rejecting societal pressures to conform. In an age of curated social media lives and relentless competition, this message is more relevant than ever. By embracing existentialist ideas, we can confront life’s uncertainties with courage, find meaning in our actions, and live with a greater sense of purpose and fulfilment.
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